5 min read

The business frameworks no one teaches you (but you end up using anyway)

The business frameworks no one teaches you (but you end up using anyway)
Photo by Artem Sapegin

I’ve used dozens of frameworks over the years - 7S, 5 Forces, BCG Matrix, customer journey maps. They have their place, and many are helpful. But the most important ones? The ones I use over and over again in rooms full of doubt, tension, or indecision? No one ever taught me those. They weren’t in a case study or a PowerPoint deck. They came from long client meetings, hallway conversations, and the quiet work of making sense of messy realities. These are the frameworks that live in the margins - the ones we invent when nothing else quite fits.

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